Bachelor of Business Management (Hons)

Course Overview

The Bachelor of Business Management (Honours) programme prepares you to work in a management position within an ever changing business environment. This is where advanced technology and multicultural situations occupy an increasingly important place in the daily lives of companies. The programme will enable you to develop your knowledge of Business and Management, while integrating valuable practical skills in marketing, human resource management, financial management, project management and strategic decision-making.

Curriculum

Year 1

• Business Computer Applications
• Fundamentals of Management
• Personal Skills Development 1, 2, 3
• Mathematics for Business
• Accounting
• Principles of Marketing
• Microeconomics
• Organisational Behaviour
• Introduction to Finance
• Business Law
• Business Communication
• Macroeconomics
• Consumer Behaviour

Year 2

• Operations Management
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• Management Information Systems
• Business Statistics
• Human Resource Management
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• Malaysian Economy
• Financial Management
• Customer Relationship Management
• Enterprise Resource Planning
• Project Management
• International Business
• Business Decision Making
• Entrepreneurship
• Electives 1 & 2

Year 2

• Corporate Strategy
• Business Research Methods
• Fundamentals of Change Management
• Business Project
• Leading in a Global Environment
• Business Incubation and Technology Entrepreneurship
• Internship

Entry Requirements

STPM/Foundation/Diploma min CGPA 2.0, A-Levels min 2 principal passes, UEC min 5 B’s

Career Prospects

Bank Manager

Marketing Research Manager

Financial Analyst

Business Operations Manager