MA (Hons) Business Management with Marketing
Offered by: Heriot-Watt University Malaysia (DULN007(WP))
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|Exam Body||Heriot-Watt University|
|Course Duration||3 Yrs|
|Part Time/Full Time||Full Time|
|Fees (International Student)||36000/ Yr|
|Faculty||School of Management & Languages (SML)|
|Conducted entirely in Malaysia||Yes|
|Awarding Country||United Kingdom|
|Level of Study||Bachelor's Degree Level|
|Field of Study||Business Management & Administration|
|Mode of Study||By Coursework|
As the modern business world becomes increasingly complex, understanding the fundamental
Our Business Management programmes help you to examine businesses and organisations; understand their structures and workings, people and decisionmaking processes; and then relate the theory to actual business situations to prepare yourself for the real world. You’ll develop valuable communication, problem solving and teamwork skills, and our programmes also offer relevant hands-on experience.
All Business Management degrees provide a strong grounding in the principles of modern business management and also introduce the more functional areas of business and management.
Business Management with Marketing students then take a range of specialist Marketing courses such as Consumer Behaviour; Marketing Communications; Digital Marketing; Retail Marketing; and Marketing Sustainability. This specialisation allows students to tailor their degree to meet their career needs and aspirations.
*The degree of Master of Arts (MA) is an undergraduate Honours degree, awarded by the ancient universities in Scotland and the UK including Aberdeen, Dundee, Edinburgh, Glasgow, St Andrews, Cambridge and Oxford. At other universities in Scotland and the UK, undergraduate degrees in the arts, liberal arts, humanities or social sciences are awarded as Bachelor of Arts (BA).
Students take a total of 8 courses per year including core, optional and elective courses/projects.
English language requirements
If English is not your first language, then evidence of proficiency equivalent to IELTS 6.0 is required.
Business Management degrees provide a very wide range of employment options, and our graduates have an excellent reputation with employers. Successful careers pursued by our management graduates include marketing executive, operations manager, management consultant, stockbroker and financial consultant.
All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.