Bachelor of Science in Communication Arts 4+0

Course Overview

This programme offers students insights into topics such as public relations, organisational communication, and media. Theories of visual, oral, and written communication will also be studied. Students will also be trained to incorporating visual, written, and oral communication to produce effective marketing campaigns, political platforms, or community relations events. Upon the completion of the program, students will be equipped with the knowledge to become skilful negotiators, learn to resolve disputes, and manage diverse issues. Additionally, students will learn theories of interpersonal, multicultural, and organisational communication.

Curriculum

Select modules according to the minor:

Entry Requirements

• SPM or equivalent with 5 credits, including Maths and English
• UEC with any 5 credits
• STPM with Grade C in 2 subjects
• A-Level with passes in 2 subjects
• Any Diploma or equivalent with min CGPA 2.00

Additional Requirements

Credits in Maths and Science at SPM / O-Level or equivalent

Career Prospects

Our graduates will use their skills in communication and their understanding of human behaviour to embark on career in organisational communication, public speaking, advertising, journalism, sales, marketing and other careers that influence our society everyday.