Bachelor of Tourism Management (Honours) Event Management

Course Overview

Curriculum

• Introduction to Information Technology
• Introduction to Tourism Industry
• Principles Management of Tourism
• Tourism Economics
• Tourism Marketing
• Services Marketing Management
• Japanese Language I
• Japanese Language II
• Legal Aspects in Hospitality
• Human Resource Management for Hospitality Industry
• Managing Guest Service
• MICE Management
• Accounting for Tourism
• Travel and Tour Operations
• Research Methodology for Tourism
• Tourism Organisational Behaviour
• Sustainable Tourism
• Tourism Crisis Management
• Professional Development for Event
• Tourism Retail Management
• Tourism Event Management
• Sport Tourism Event
• Event Sponsorship Management
• Event Experience and Design
• Festival and Special Event Management
• Event Safety and Risk Management
• Strategic Management
• Entrepreneurship
• Hospitality Financial Accounting
• Industry Project
• Internship

Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:
English Language, Bahasa Kebangsaan A, Tamadun Islam dan Asia, English for Communication, Contemporary Malaysian Issues, Hubungan Etnik, English for the Humanities, Co-curricular courses

Entry Requirements

1. STPM - Grade C in 2 relevant subjects
2. A Level - Grade D in 2 relevant subjects
3. UEC - Grade B in 5 relevant subjects
4. TAR UC - Foundation in Arts (Track B) OR Relevant Diploma
5. Other IHL - Relevant Foundation/ Diploma accredited by MQA

Compulsory subject:
(1), (2), (3) and (5) must include SPM Pass/ O Level Grade E (Pass)/ UEC Grade C in English Language**

**Grade C and above in AELE0364 English Language conducted by TAR UC is accepted as having fulfilled the English Language requirement for applicants who fail English Language at SPM/O Level/UEC level.

Note:

1. Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of Bachelor Degree.
2. TAR UC Diploma will be accepted on credit transfer into Bachelor Degree programmes.
3. Equivalent qualifications/qualifications from other Institution of Higher Learning (IHL) will be considered on a case-by-case basis.
4. Information is correct at the point of printing. Subject to the Ministry of Education latest requirements.

Career Prospects

• Tourism, Leisure, and Event and Convention Management
• Clubs and Recreation Industry
• Travel Industry
• Hotels and Resorts Industry
• Airlines/ Cruise Lines
• Convention Centres
• MICE Companies
• PR and Event Firms
• Sales and Marketing Departments