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Bachelor of International Marketing (Hons)

Course Information

Mode: Onsite
Duration: 6 Sem
Type: Full-time Study
Conducted in Malaysia: Yes
Level of Study: Bachelor's Degree Level
Faculty: Faculty of International Finance (Labuan Campus)
Awarding Country: Malaysia
Exam Body: Internal Degree, Malaysia
Fees: 865/Sem
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Course Overview

his program aims to give exposure as well as to equip the students with the knowledge in the international marketing management, global product and services marketing activities with the focus in marketing management application concerning global environment. Courses offers in the program are integrated with multimedia technology. Programme core subjects include Strategic Marketing Management, International Marketing Channel, International Marketing Communications Strategy, Brand Management and Cyber Marketing. 

Entry Requirements

Local: STPM+MUET/Matriculation Cert.; Int: A-Level/Equiv.

Career Prospects

  1. Marketing Manager
  2. Brand / Product Manager
  3. Services Director
  4. Entrepreneur / Retailer
  5. Tourist Operator / guide
  6. Advertising / Promotion Manager
  7. Public Relations Manager
  8. Sales Manager
  9. Retailing Ordering Customer Relationship Officer 
  10. Customer Service Officer
  11. Transport and Logistic Manager
  12. Writer and Editor in Marketing related fields
  13. Administrator
  • All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.

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马来西亚的高等教育机会