Course Details
Universiti Utara Malaysia (UUM) Logo

Bachelor of Marketing (Hons)

Offered by: Universiti Utara Malaysia (UUM)
Exam BodyInternal Degree, Malaysia
Course Duration8 Sem
Part Time/Full TimeFull Time
FacultySchool of Business Management
Conducted entirely in MalaysiaYes
Awarding CountryMalaysia
Level of StudyBachelor's Degree Level
Field of StudyBusiness Management & Administration
Stream RequirementsArts/Science Stream
Additional NotesUPU Code (for reference): CK46
Course Description

B. Mktg (Hons) is introduced to create managers, leaders, and professionals who are knowledgeable and skillful in business and marketing, innovative, ethical, as well as able to apply the learned knowledge and business and marketing skill.

Entry Requirements


Career Prospects

Students who enroll to B. Mktg (Hons) program will have bright career prospect. Graduates of this program will have the opportunity to work as executive or marketing consultant, public relation officer, media and communication, product and brand managament executive, lecturer and so on either in public sector or private sector. (for example: student may develop his/her marketing career in banking institution, consultant company, production and marketing company)

All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.

Other Courses in this Level of Study Other Courses in this Field of Study

Back to Courses

Download FREE myCourseGuide