Bachelor of Communication (Marketing Communication) (Hons)
Offered by: HELP University - ELM Business School
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|Exam Body||Internal Degree, Malaysia|
|Course Duration||3 Yrs|
|Part Time/Full Time||Full Time|
|Fees (International Student)||Please contact us for more details|
|Faculty||Faculty of Arts and Communication|
|Conducted entirely in Malaysia||Yes|
|Level of Study||Bachelor's Degree Level|
|Field of Study||Communication & Broadcasting|
This course takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing and management perspectives into advertising. It includes promotions, brand management, product launches and merchandising, among others. Marketing communication specialists today are an integral part of any marketing team. They communicate information to current and prospective customers about products or services that are currently available in the market, as well as launching of new brands or rebranding through the various media.
For more information on entry requirements, programme pathways, subjects listing and to get to know the faculty, please download our brochure.
MPU 2 – CHOOSE ONE
MPU 3 – CHOOSE ONE
MPU 4 – CHOOSE ONE
APPLICANTS MUST HAVE ONE OF THE FOLLOWING ENTRY REQUIREMENTS
INTERNATIONAL STUDENTS ONLY
International students who do not have the minimum English language entry requirement may be accepted into the programme. However, they are first to enroll in the university's Intensive English Programme (IEP) and sit for the IELTS or other similar tests. Upon passing the test with 5.0 score or equivalent, students can formally enroll in the faculty programme.
* Special intake for new international students only
All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.