Bachelor of Mass Communication (Hons) Advertising
Offered by: Quest International University (QIU)
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|Exam Body||Internal Degree, Malaysia|
|Course Duration||FT: 3 Yrs (9 Sem)|
|Part Time/Full Time||Full Time|
|Fees (International Student)||Refer to the University|
|Faculty||Faculty of Social Science|
|Conducted entirely in Malaysia||Yes|
|Level of Study||Bachelor's Degree Level|
|Field of Study||Communication & Broadcasting|
The Bachelor of Mass Communication (Honours) Advertising programme aims to address the demand for up-and-coming specialists by training them to excel in the advertising industry. Those pursuing this course will be exposed to theoretical knowledge, practical skills and development of critical and creative practices including strategies in real life applications. This programme promotes students’ creativity and encourages bold and innovative approaches. We offer practical training using industry-relevant facilities and up-to-date curriculum content that has been designed to integrate problem-solving, creativity, analytical and critical thinking skills.
The following courses are offered in Bachelor of Mass Communication (Hons) Advertising (JPT/BPP(MQA/PA4516)03/20) programme:
Students’ ability is gauged both through continuous assessments and a final exam. The continuous assessment component comprises tests/quizzes and projects/assignments which accounts for an allocation of about 40-60% marks depending on the course. The balance of the marks is allocated for the final examination.
April, July, September/October
All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.