Bachelor of Mass Communication (Hons) (Double Degree)

Course Overview

Mass Communication is a discipline that focuses on various means used to relay information through the mass media to large segments of the population simultaneously. The most common media to relay such information would be newspaper, magazine, radio, television, and film.

This programme prepares students with the skills, techniques, and theoretical knowledge to strategically craft solutions for business challenges. Students in this programme will be exposed to hands-on training with state-of-the-art equipment and industry-relevant software to fully immerse in both the creative and managerial aspects of the mass communications industry.

Curriculum

Entry Requirements

• STPM – with a min. of Grade C (GPA 2.00) in any 2 subjects and a credit in English at SPM level
• Unified Examination Certificate (UEC) with at least 5Bs
• Diploma – with a min. CGPA of 2.00 and a credit in English at SPM level
• Diploma – in Media and Communication or its equivalent
• Matriculation/Foundation – with a min. CGPA of 2.00 and credit in English at SPM level
• TOEFL score of 500 OR IELTS score of 5.0 (International students)

Career Prospects

Journalist, Corporate Communication Executive, Public Relations Executive, Advertising Executive, Content Creator, Copywriter, Media Planner, Television Presenter or Radio Presenter.