This programme aims to produce competitive graduates with intellectual, creative & cognitive skills and with strong entrepreneurial spirit necessary for the growing retail industry.

It is designed to:

1. Produce graduates who possess intellectual, creative and cognitive skills that are essential in enhancing their abilities to analyse, critically assess and recommend solutions to retail related problems and issues.
2. Produce graduates who have positive attitude, professional and ethical values and essential soft skills.
3. Produce graduates with strong sense of entrepreneurial spirit and equipped with critical thinking, reasoning, managerial and entrepreneurial skills that will prepare them for employment and self-employment.
4. Provide students with an educational experience that motivates them to pursue higher level of studies and lifelong learning.

• IT Fundamentals and Applications Business Communication
• Quantitative Methods
• Principles of Accounting
• Economics
• Business Organisation & Management
• Elective I / Elective II
• Principles of Marketing
• Consumer Behaviour
• Business Accounting
• Commercial Law
• Promotion in the Merchandising Environment
• Retail Loss & Shrinkage Prevention
• Principles of Finance
• Managerial Economics
• Applied Marketing Research
• Retail Distribution & Logistics
• Business Ethics
• Retail Merchandising
• Project Paper
• Retail Operations Management
• Sales Management
• Pricing Strategy
• Retail Location Analysis
• Customer Relationship in Retailing
• Strategic Retailing
• Integrated Marketing Communications
• Digital Marketing
• International Retailing
• Entrepreneurship
• Retail Marketing
• Case Study
• Industrial Training
• Elective III/ Elective IV

Compulsory Courses:
English Language, Pengajian Malaysia 2, English for Communication, English for IELTS, Civic Consciousness and Volunteerism, Public speaking/ Drama/ Social and Work Etiquette, Bahasa Kebangsaan A, *Co-curricular

*Co-Curricular Courses can be taken in any semester of the study

1. STPM - Grade C in 2 relevant subjects
2. A Level - Grade D in 2 relevant subjects
3. UEC - Grade B in 5 relevant subjects
4. TAR UC - Foundation in Business OR Relevant Diploma
5. Other IHL - Relevant Foundation/ Diploma accredited by MQA

Compulsory subjects:
(1), (2), (3) and (5) must include -

1. SPM Pass/ O Level Grade E (pass) in Mathematics/ UEC Grade C in one mathematics subject
2. SPM Pass/ O Level Grade E(Pass)/ UEC Grade C in English Language

Note:

1. Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of Bachelor Degree.
2. TAR UC Diploma will be accepted on credit transfer into Bachelor Degree programmes.
3. Equivalent qualifications/qualifications from other Institution of Higher Learning (IHL) will be considered on a case-by-case basis.
4. Subject to the Ministry of Higher Education latest requirements.

Graduates of Bachelor of Retail Management (Honours) can seek gainful employment in the following areas:

• Retail Operations
• Store Management
• Merchandising
• Purchasing
• Credit Control
• Customer Service
• Sales and Marketing & etc