January, May & September
UTAR’s Master of Strategic Communication is designed to focus on the higher-level concepts and strategies that cut across disciplines to meet the flexible thinking needed in today’s media environment. This thinking requires practitioners who can design, manage, and launch communication campaigns that integrate a variety of public relations, advertising, journalism and marketing techniques. As the world of communications is not slowing down, your career should not also. Therefore, join us at UTAR with our Master of Strategic Communication as we empower communicators who are versatile to successfully move on to a variety of fulfilling careers, applying the strategic communication principles and skills they have learned to business, government, politics, social justice, entertainment and health among others
ELECTIVE Group* I Choose one
ELECTIVE Group* II Choose One
*Course offering is subject to availabilit
(1) A Bachelor’s Degree in the field or related fields with CGPA of 2.75 and above or equivalent as approved by the Senate; or
(2) A Bachelor’s Degree in the field or related fields with CGPA of 2.00 and above but less than CGPA of 2.75, or equivalent as approved by the Senate subject to rigorous internal assessment.
(3) Candidates without a Bachelor’s degree in the related fields or relevant working experience must undergo appropriate prerequisite courses determined by UTAR and meet the minimum CGPA set out in (1) to (2).
- IELTS : 6.0 (CEFR Level B1) or its equivalent
** UTAR welcomes applicant who does not possess entry qualification as the above. Alternatively potential applicant can apply to our programme by using APEL