Course Information

Mode: Onsite

Duration: 3 Yrs

Campus: SEGi College Kuala Lumpur, SEGi College Subang Jaya, SEGi College Sarawak

Type: Full-time Study

Conducted in Malaysia: Yes

Level of Study: Diploma Level

Field of Study: Marketing & Sales

Awarding Country: Malaysia

Exam Body: Internal Diploma, Malaysia

Fees: Refer to Univ. / Refer to Univ. (international)

Ask a Question

Course Overview

Get the knowledge, skills, techniques and ethics that are prerequisites for implementing effective and efficient strategies in the business of marketing products and services.

Learn how to analyse market trends, define target markets, create marketing strategies and unlock business opportunities in a variety of marketing fields.

About realme

realme is an emerging smartphone brand that specialises in providing high-quality smartphones for the youth. It was officially established in May 2018 by its founder Sky Li, together with Madhav Sheth and a young team with rich experience in the smartphone industry across the globe. realme focuses on user needs and presents products with strong performance and trendy design in the broad context of e-commerce.

Curriculum

Year 1	Year 2	Year 3
Introduction to Business Microeconomics General Language Training Financial Accounting 1 Data Analysis Academic English Bahasa Melayu Komunikasi 1 (International students) Malaysia Studies 2 (Local students) Principles of Management Business Communication Introduction to Marketing Growth Mindset / Bahasa Kebangsaan A*	Macroeconomics Elective Digital and Service Marketing Consumer Behaviour Applied Digital Skills Elective Social Media Marketing Industrial Revolution 4.0 in Malaysia Marketing Management Digital Marketing Business and Company Law Elective Co-curriculum Management	Personal Selling Integrated Marketing Communication Elective Marketing Research Internship (SEGi Sarawak Only)

Entry Requirements

SPM / O-Level or equivalent with 3 credits
UEC with 3 credits
Related SKM Level 3
Related Certificate or equivalent
MQA-APEL T4

Career Prospects

Discover marketing concepts in the wider business and social context relevant to the industry acquire skills and attributes for roles within several areas such as: Marketing, Management, Public Relations, Advertising and Sales.

All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.

Ask About This Course

Your Name

E-mail Address

Phone Number

Date Of Birth

Nationality

Qualification

Message

Whatsapp: +6014-669 3837
Tel/Fax: +603-7880 3837
[email protected]

About StudyMalaysia.com

StudyMalaysia.com is a trusted, one-stop resource for further studies and educational opportunities in Malaysia

Established in 1998, this comprehensive and trusted website, StudyMalaysia.com, offers everything you need. Whether you’re exploring higher education providers and their programmes - including pre-university, certificates, diplomas, bachelor’s degrees, postgraduate studies, TVET/skills education, or international school education - or searching for scholarships, study pathways, and career guidance, as well as taking an interest test to find your course preferences, we've got you covered. Learn More about StudyMalaysia.com

Diploma in Marketing