Bachelor of Marketing (Hons)
Offered by: Universiti Tunku Abdul Rahman (UTAR)
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|Exam Body||Internal Degree, Malaysia|
|Course Duration||3 Yrs|
|Part Time/Full Time||Full Time|
|Fees (International Student)||56250/course|
|Faculty||Faculty of Business & Finance|
|Conducted entirely in Malaysia||Yes|
|Level of Study||Bachelor's Degree Level|
|Field of Study||Marketing & Sales|
The programme is aims to produce a new generation of professionals with a broad understanding of business, specialised in various aspects of marketing. Of all the function in an organisation, marketing is known to provide leadership to its peers. Marketing not only does selling, but 'market' the organisation in addition to its products and services. Marketing is to challenge the norm, to think of the unconventional and most of all to create value for the consumer and society. Marketing should not be out of this world either, marketing is about ensuring the success and profitability of the company and executing the right strategy for the organisation.
January, May & October
All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.