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Bachelor of English (Hons) in Professional Communication

Offered by: City University Malaysia
Exam BodyInternal Degree, Malaysia
Course DurationFT: 3 Yrs ; PT: 5 Yrs
Part Time/Full TimeFull Time / Part Time
Fees38000/Course
FacultyFaculty of Education and Liberal Studies
Conducted entirely in MalaysiaYes
Awarding CountryMalaysia
Level of StudyBachelor's Degree Level
Field of StudyLanguages (National language & other languages)
Course Description

This programme guides students in learning about the nature and uses of language through the study of linguistics, composition, speech, journalism (both print and broadcast) and literature. The curriculum in English, which consists primarily of literature courses, instructs students in the principles of effective communication embodied in the writing of authors whose ideas, sympathies, or literary innovations have helped shape civilization and have contributed to an understanding of people in their various cultures, environments, and times; the department believes that responding to literature, both orally and in writing, can strengthen the abilities of students to think critically and creatively and to express themselves well.

Curriculum
 

Subject Offered

• Introduction to Linguistics
• Language Awareness
• Phonetics and Phonology
• Sociology Of Language
• Introduction to Literature
• Fundamentals of Communication
• English Grammar & Usage
• Introduction to Business
• Cultural Diversity and English
• Introduction to Advertising
• English Morphology, Syntax and Semantics  
• Business Communication
• Corporate Communication
• Critical Thinking Moral
• Principles of Management
• Managerial Communication Skills
• Persuasive Communication
• Public Relations
• Pragmatics and Discourse
• Public Relations And Writing
• International Business  
• Discourse Analysis

 

 

 

 

 

 

• Organizational Behavior
• Research Methodologies
• Industrial Training (12 Weeks)*
• Language Option A: Mandarin I,II,III
• Language Option B: I,II,III
• Language Option C: I,II,III
• Public Speaking
• Report Writing
• Meeting Skills
• Professional Communication: Essential Communication Skills
• Professional Development
• Basic Entrepreneurship
• Corporate Governance
• Co-Curriculum
• Bahasa Kebangsaan (A)
• Bahasa Kebangsaan (B)
• Pengajian Malaysia
• Pendidikan Islam
• Pendidikan Moral

 

Entry Requirements

• Passed Sijil Tinggi pelajaran Malaysia (STPM)/A-Level with a pass in two (2) subjects or equivalent with a minimum CGPA of 2.00; OR

• Passed Foundation/Matriculation/Pre-University with minimum CGPA 2.00; OR

• Passed Diploma from any Higher Learning Institution recognized by the Malaysian Government with a minimum CGPA of 2.00; OR

• Passed International Baccalaureate (IB) with minimum 24 points including one (1) Science subject; OR

• Other equivalent qualifications recognized by the Malaysian Government

Career Prospects

Teachers, Lecturers, Writers, Editors

All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.


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