Bachelor of Arts (Hons) in English and Public Relations (Double Degree)
Offered by: SEGi University & Colleges
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|Exam Body||SEGi University and University of Central Lancashire, UK|
|Course Duration||3 Yrs|
|Part Time/Full Time||Full Time|
|Fees||Refer to the Univ.|
|Fees (International Student)||Refer to the Univ.|
|Campus||SEGi University Kota Damansara|
|Faculty||English & PR|
|Conducted entirely in Malaysia||Yes|
|Level of Study||Bachelor's Degree Level|
|Field of Study||Languages (National language & other languages)|
The programme is a double major degree with a dual award from SEGi and the University of Central Lancashire that aims to produce quality public relations practitioners with a sound command of the English language for government, corporate, and non-profit organisations. In the English major, students analyse the use of the English language in literary texts and the inter-relationships of language and society. The Public Relations major arms students with knowledge of strategies and practices of successful public relations campaigns, and provides them with opportunities to use their knowledge of the literary and linguistics features of the English language to craft a range of public relations speeches and writings.
Matapelajaran Umum (MPU)
Press Agents, Publicity and Media Relations Managers, Crisis Managers, Customer Relations Manager, Public Affairs Manager, Events Manager and many more in the government, media and corporate sectors, banks, investment houses, finance institutions, insurance companies, travel agencies, hotels, legal firms, and consultancies.
All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.