Bachelor of Arts (Hons) in English for Professional Communication

Course Overview

The Bachelor of Arts (Hons) in English for Professional Communication prepares students to communicate effectively in a professional capacity. The use of appropriate communicative strategies in multicultural contexts forms the basis of various discussions and coursework. Students are also guided to carry out research and abide by the principles of ethical practices in various professional contexts.

Curriculum

Year 1

Academic Writing, Creative Writing, Effective Reading Skills, Fundamentals of Communication, Fundamentals of English Grammar, Hubungan Etnik / Pengajian Malaysia 3, Human Communication, Introduction to Linguistics, Introduction to Psycholinguistics, Language and Computers, Office Application Technology, Business Law, Phonetics and Phonology, Tamadun Islam & Tamadun Asia / Bahasa Melayu Komunikasi 3, Theories of Communication

Year 2

A Survey of Prose Forms and Poetry in English, Basic Entrepreneurship, Basic Marketing, Business Writing Skills, Corporate Writing, Foreign Language I, Foreign Language II, Introduction to Corporate Multimedia, Meeting Skills, Professional Development, Report Writing, Research Methods, Sociology of Language, Organizational Management, U2 Subject, U3 Subject, U4 Subject, 

Year 3

Managerial Communication, Business Ethics, Business Law, Critical Thinking, Discourse Analysis, Foreign Language III, Industrial Training, Project Paper, Public Speaking, Syntax and Morphology

Entry Requirements

Career Prospects

• Writer
• Assistant Lecturer
• Journalist
• Editor
• Corporate Trainer
• Public Relations Executive
• Corporate Executive